Thesis Project | The Hero's Journey to the Circular Economy: Exploring the Role of Storytelling in the Transition from a Linear to a Circular Economy
Storytelling is a powerful tool for encouraging social change and transformation. Currently, few resources exist to help businesses begin their transition to a circular economy model. I developed a transformative methodology—inspired by Joseph Campbell’s Hero’s Journey—to aid organizations in transitioning their business to a circular economy model.
Cascade Designs Product Analysis
Master's program: group project to identify environmental impacts of several Therm-a-Rest® products and identify areas for improvement.
Determined top sustainability priorities for Cascade Designs Therm-a-Rest® division using Sustainable Minds LCA software; presented 20-page strategy to client with product design, consumer education and marketing solutions
Improved environmental impacts of Cascade Designs Therm-a-Rest® product line by identifying replacement material for DWR, resulting in 100% exclusion of PFCs and extending product life; substitute material was adapted across company’s product line in 2015.
Applied whole-systems thinking, utilized user-centered design, biomimetic design and life-cycle assessment (LCA) software.